Social Media Marketing

Fortune 500 companies aggresively adopting social media

2008-05-15T20:02:00.002-04:00

I found this article below on DMNews.com, I thought it was pretty interesting that these large companies are using social media as a part of their marketing. These companies on the fortune 500 are a lot of time considered "old school" and a lot of times don't adapt to the new phases of technology so its pretty cool to see that they are using social media tactics. About 300 of the top 500 companies said that social media is an important part of the their company, which seems like a pretty large number considering how fairly new web 2.0 is.

http://www.dmnews.com/Companies-are-adopting-social-media-study-finds/article/94232/
Companies are adopting social media, study finds
Giselle Abramovich
January 24, 2007

A University of Massachusetts Dartmouth survey found that the fastest growing Inc. 500 companies adopt blogging, podcasting and other social media as business tools and a majority of companies consider social media to play significant strategic role.
The study was conducted by Inc. magazine's Inc. 500 and the Center for Marketing Research at the University of Massachusetts Dartmouth. It shows that big companies are comprehensively involved in social media.
Two out of three of the Inc. 500 companies cited social media as playing a "very important" or "somewhat important" role in their business and marketing strategies. Twenty-six percent reported it is "very important," while 40 percent ranked it "somewhat important."
Forty-two percent of respondents claim to be "very familiar" with social networking. Thirty-eight percent are "very familiar" with message and bulletin boards, 36 percent with blogging, 31 percent with online video, 30 percent with podcasting and 16 percent with wikis.
Thirty-three percent of the companies use message/bulletin boards. Social networking was a resource for only 27 percent.
Nearly one quarter, or 121, of the Inc. 500 companies participated in the study, making the data statistically valid with a margin of error at +/-3 percent. Respondents were diverse in size, industry and location. They included four of the top 10, seven of the top 25 and 22 of the top 100 companies on the list.

Myspace implements social media networking safety plan

2008-05-09T18:29:00.001-04:00

Myspace has agreed to begin taking steps in order to stop harmful materials and other negative aspects of social media. Not only are they taking steps creating technology that will help ensure the safety of users and make it difficult for them to lie about their age, they are also educating people about the risks and preventative measures to take.

This is interesting because the issue of how to regulate the internet has been one of great discussion. It is a fine line to walk because regulating and ensuring safety can to some appear to be a restriction on an individuals rights.

The link to the article is below, hope you take a look because it will be interesting to see how this goes.

http://www.news.com/8301-13577_3-9849909-36.html

2008-05-08T13:32:00.002-04:00

Most of you probably received an email titled "URI Entrepreneurs Bring American Idol Concept to Facebook." Before opening the post i didn't think that the concept was actually added to Facebook. This is a great achievement for the Entrepreneurship Club. For those of you that have not read the email the concept is added in a form of an application named "Online Idol." Currently users can download the application at http://apps.facebook.com/onlineidol/preview.php. Within 3-4 weeks users will be able to upload videos of their singing performance. They can then send them to their friends, who can vote and share them with additional friends. The top ranked videos from around the country will then compete in a weekly competition and the winner will become the first Online Idol.

PostSecret

2008-05-06T19:33:00.003-04:00

I've already shared this site with some of you in class, but for those of you who haven't experiences PostSecret then I suggest you check it out. It was created by Frank Warren on January 1,2005. The concept of the site was that people decorate a postcard and portray a secret that they had never previously revealed. There are no restrictions on the content, simply it must be completely truthful and must never been spoken before. Secrets range from sexual acts to crime to confessions of hopes, dreams, desires, and embarrassing habits. Every Sunday, the site is updated and 20 deserving secrets are selected and posted. I definitely think everyone should check it out and maybe even send in a secret of your own!

It could happen to you

2008-05-06T19:23:00.002-04:00

Hey guys. I was browsing the web and came across this article. It's about this seventeen year old high school drop out who created her own website, Whateverlife.com, and is now a millionaire. It was originally posted back in September 2007, but I still thought it was a cool article.

A 17-year-old high school dropout. Made more than $1 million. Earns as much as $70K a month. Owns a website that attracts more than 7 million monthly visitors and 60 million page views.
Her first Adsense paycheck was $2,790 and she has already rejected a $1.5 million buyout offer. I’m referring to Ashley Qualls, the founder of Whateverlife.com, a free MySpace layouts website.
Fastcompany recently published a fascinating feature article on Ashley, a teenage entrepreneur from Detroit who has made a substantial amount of money online by targeting a niche market (girls on Myspace/social networks) and fulfilling their needs.
Ashley is evidence of the meritocracy on the Internet that allows even companies run by neophyte entrepreneurs to compete, regardless of funding, location, size, or experience–and she’s a reminder that ingenuity is ageless.

She has taken in more than $1 million, thanks to a now-familiar Web-friendly business model. Her MySpace page layouts are available for the bargain price of…nothing. They’re free for the taking. Her only significant source of revenue so far is advertising.
Like other high traffic websites, Whateverlife.com runs CPM ads by Casale Media and Value Click, alongside Google Adsense and Nabbr, a revenue sharing video widget. The integration for each ad type is relatively well done and not too intrusive. The main problem is that Ashley doesn’t seem to be selling ads directly, which is a huge loss considering the amount of traffic she gets.
Currently, a site like Techcrunch makes $10K per 125 x 125 ad block and that’s with 4.0 million page views per month. Whateverlife gets 15 times more page views ...
According to the article, Whateverlife.com has a larger audience than the combined circulation of magazines like Seventeen, Teen Vogue, and CosmoGirl!. This is something remarkable.

Social Media Project

2008-05-06T16:58:00.003-04:00

Hey everyone!
For my social media project I decided to make a slide show recapping some of the amazing moments that made up my senior year. I wanted to make something not only to remind me of how awesome this year has been but also something to share with my group of friends. Check it out here.
See you all at graduation =)

Social Media Project

2008-05-05T15:06:00.001-04:00

People You May Know

2008-05-05T11:15:00.003-04:00

So I realize this may be a little late but for any of you who may still be continuously checking the class blog I just noticed something new with facebook that perhaps some of you have too. They have added once again, a new feature to the facebook homepage that allows you to see "People You May Know. This new box picks up various people that may be connected to you through mutual friends and have the same networks or hometowns featured in their profiles. It also provides the users name and picture for you to decide on whether or not you really do know them and perhaps would like to add them to your friend list. I recently found an old friend I never knew had facebook based on this new feature and I so I personally found this feature very useful and interesting. So for all of you havn't been on facebook recently, you should check it out and you never know who have been missing out on being facebook friends with.

Semester is Over

2008-05-05T10:32:00.002-04:00

Well the class has come to an end. Thanks to all those who have already filled out the class evaluation survey - your comments (negative or positive) are very helpful and will help me improve the class next time around. If you haven't filled out the survey yet you can do so here.

Grades for the social media project and viral marketing video are up in WebCT; proposal grades and final grades will be filtering in as I get the final proposals.

I wanted to congratulate all of you on sticking with the class and putting effort in your work. You all went the extra mile and ventured into the known with great success and creativity. Great work!!!!

See you at graduation.

Job Search Social Networking Site

2008-05-04T19:09:00.003-04:00

There is a new site called Jobertalk.com it is a HR social networking board. It allows people to network, promote their business and also allows you to team up with others in the industry to swap ideas and give/ recieve advice. It has constant 24/7 pod-casts that are related to everything in the HR and employment fields. It is also connected to LinkedIn and Facebook and also allows users to create their own blogs on the site. To read more about Jobertalk.com click here.

MySpace Karaoke

2008-05-01T10:34:00.002-04:00

I just read this article about the new feature added by MySpace. I found it very interesting, and I think it's a really good idea. I don't think I'll use it because I would feel bad for the potential listeners, but I'm sure a lot of people will at least try it out. I've listened to some of the songs that people have sang, and some are very impressive. You should check it out - MySpace Karaoke.
Happy karaoking!

2008-04-28T18:26:00.002-04:00

Semester project...social media hope you enjoy(sorry its late)

Blog Site

2008-04-25T12:00:00.002-04:00

I created a sports and fantasy sports blog site. Click here to post.

Semester Project

2008-04-24T18:02:00.003-04:00

For my semester project, I decided to make a Flickr account to post some of my pictures from when I studied abroad sophomore year. I was in Reading, England first semester and then Thessaloniki, Greece the second. I traveled a lot while I was there and here are just a few of my pics.

Viral Marketing Video

2008-04-24T17:31:00.002-04:00

Here is our viral marketing video on ways to "be green" for earth day.
(sorry-the sound does not work for some reason)

Jillian, Jessica, and James

NCAA Tournament now comes to YouTube!!!

2008-04-24T14:37:00.003-04:00

This article was from March of 2007, but thought it was still interesting especially for us college students who are interested in college athletics. Read it and provide some comments if you would like.

CBS has announced a deal with YouTube in which the TV network will launch CBS Sports NCAA Tournament Channel on the YouTube site. The channel, to be sponsored by Pontiac, will feature NCAA tournament game clips and highlights, uploaded by College Sports Television (a unit of CBS) in near real time, from the NCAA Division I Men’s Basketball Championship, which begins airing today (March 15) on CBS. The site will also show postgame press conferences and other tournament video produced by CBS Sports.

The channel will also include links to CBS Sports, CBS Sportsline, CSTV and the NCAA’s official Web site, NCAASports.com, which will facilitate fans moving back and forth from YouTube to the full games being shown online through NCAA March Madness on Demand.

“Through this agreement, CBS is monetizing its content on the Internet and proving that world-class programming can help bring brand-name advertisers to online platforms,” said Sean McManus, president, CBS Sports and News.

“The NCAA Tournament is consistently one of the most exciting experiences in all of sports,” said Suzie Reider, head of ad sales for YouTube. “Tournament coverage is a welcome addition to the site. We’re hopeful this partnership will introduce the tournament and NCAA basketball to an even wider audience than it already enjoys.”

As part of the deal, YouTube will encourage users to vote on their favorite round-by-round Pontiac “Game Changing Performances” at NCAASports.com. The top vote-earning team will be announced live on CBS during halftime of the championship game on Monday, April 2. The winning team’s school will receive a $100,000 general scholarship from Pontiac.

This is great for college athletics. It allows these athletes to showcase their success to a wide range of fans as well as have quick and easy access to their clips. I also like how Pontiac will grant a scholarship to the team with the most votes. This is a great move for the NCAA as well as YouTube... So what do you think?

Viral Video

2008-04-23T17:43:00.005-04:00

Our viral video is about an HP battery burn. It shows the dangers of battery packs and just how hot they can really get. It is pretty gross so don't watch it if you have a weak stomache.

Burn

If you get anything from this, do not leave your laptop, adapter, or other wires anywhere where they may overheat or catch on fire, such as beds, couches, or on top of the pile of clothes on your floor. Thanks!

Laura, Vanessa, and Amanda

Social Media Project

2008-04-23T17:29:00.002-04:00

I have always loved how certain songs can bring back great memories. I decided to make a video incorporating pictures and music from Spring Break in Acapulco. It was an amazing vacation and I wanted to capture that essence in the video. I also saw this as an opportunity to share my thoughts with the people I met on Spring Break. Thanks to technology, I was able to upload the video for all to see. I am glad I did this project because I will be able to go back and re-live Spring Break 2008 for years to come.

Love is All We Need

Ryan Center MySpace

2008-04-23T13:51:00.002-04:00

Hey Everyone,

For my project I took my proposal to the next step. I had talked to my supervisor about the MySpace Page and she thought it was a great idea to fix it. As many of you remember the last one was really plain and boring. I re-did the Ryan Center's MySpace page and people at work agree it's much better. Here's the link to the page so you can check it out.

http://www.myspace.com/theryancenter

It's still a work in progress and I never have done a MySpace before so it's an interesting experience. If you have MySpace please friend us, maybe even make a comment on our wall saying how much better it looks :) or if you can post some comments on this post of any other ideas we could use some more student input.

Social Media Project:

2008-04-23T10:15:00.002-04:00

Hey guys,

For my final project, I chose to do something in Flickr.

I posted pictures that I have taken in Syria a few years ago. (I had to actually scan the pics up so the quality isn't great) My family is from Syria and my family and I usually spend a good portion of our summers there. People don't usually know too much about it so I thought I'd share the pictures. Also, I wanted to share what it's like there because I usually get questions like:

"do you ride camels there?"
"do you have cars?"
"does it really look like Aladin?"
"what types of clothes do you have to wear there?"

so check it out...heres the link

http://www.flickr.com/photos/sarahomsi/sets/72157604638279262/

Semster Project

2008-04-22T19:06:00.002-04:00

My semester project is based on the family business I am a part of. My father is a cabinet maker and he designs things for a wide range of customers. One thing we noticed is that potential clients wanted to see many different pictures of what he has done in the past.

We have a web site but it was difficult to get a wide range of pictures on the site and difficult to view them. I decided to make a flikr account that is linked to the web site that is clicked through.

I decided to make a Flikr account because the way you view pictures is very easy, and the format looks better than the website. It is also easier for my father to upload pictures if i am busy, which was difficult for him to do on our hosting site.

The end result would be for former clients to comment on the work he has done on the flikr site. Our previous clients like to go back and see their pictures on the web site and friends, this way they may be able to comment on the flikr site which potential clients would see.

http://www.setakdesign.com

Above is the website, please find the flikr link - i would like to see if it is easy to navigate to.

Integration

2008-04-22T10:13:00.003-04:00

A great post on the value of social media. It's not just an add-on to any campaign, sometime it IS the campaign. It also includes a link to an even better post counterarguing the usual suspects against the use of social media.

The second post, summarizes very well some of the arguments discussed in class and it is a must read for anyone pretending to sell a social media campaign within their organization.

Creative Floral Designs, semester long project

2008-04-21T18:13:00.002-04:00

Ever since she first began making flower arrangements for our home, I knew my Mom had a talent for what she did. She had never taken a class or studied at a university to receive a degree in the subject, but somehow she knew exactly how to compose beautiful flower arrangements; she has the knack. As her interest grew, my Mom experimented more and more with different styles and materials suitable for various decorative purposes within a home. Her friends began to recognize her unique ability and began requesting her assistance within their homes. Now that we have been assigned this social media project, I decided to help my Mom introduce herself and her pieces of work. I will create a MySpace page for my Mom and give her the opportunity to join one of the largest social networks in the world and share her passion for creating flower arrangements. Hope you enjoy and feel free to friend her!

Valerie Hinds' MySpace: http://www.myspace.com/valhinds1

Semester Project

2008-04-21T16:05:00.000-04:00

Since I've been pretty tied up with school and work, I haven't had much chance to travel as much as I would have liked. I have decided to follow my brothers road trip that he is currently on. He is with his girlfriend who is from Paris and and she has never seen any of America. After the road trip they are both moving to Paris. I will be posting different pics with a little description on my blog once they send them to me.

Myspace Challenges in China

2008-04-21T12:24:00.003-04:00

I found this article from market watch.com it explains the challenges that myspace is having in China. The fact that the Chinese government censors content will probably have to do with lack of success of MySpace in China. Thought it was a intersting article about the cultural differences from the United States and China.

Social Media Project

2008-04-20T23:10:00.001-04:00

Second semester of my junior year I went to study abroad at Bond University in Queensland, Australia. On my way back home to the U.S. I went to New Zealand with three of my best friends. We rented a RV and circled the South Island of New Zealand for 10 days. The trip was absolutely amazing and we had an awesome time. Here is a photo album that I have put together to share for my Social Media Project.

Click on the link and select View as slideshow.

Facebook asks users to translate new versions for free

2008-04-20T20:00:00.002-04:00

I found this article on Google News today. It states that Facebook is asking its users to help translate the site into Japanese, Turkish, Chinese, Portuguese, Swedish and Dutch! These new translated sites will join the Spanish, French and German sites that will launch earlier this year. Although asking its users is a great way to make them feel involved as well as extremely inexpensive, Facebook has come across some major grammatical errors with the newly launched sites. The article states:

"Coolness aside, and many users are embracing the idea, other social networks aren't "crowdsourcing" translation. The move is generating mounting criticism online, where some users question whether amateurs can produce good translations. Critics complain of sloppiness and skimping, even as Facebook says it is improving service in an innovative way."

If Facebook can fix all of the technical and grammatical kinks, do you think this idea of involving the users this way is a good idea?

Testing Blog it

2008-04-20T16:17:00.001-04:00

Seeing if this works

Blog It

2008-04-20T13:38:00.002-04:00

This is an interesting new feature from facebook the software company Six Apart is offering. Six Apart is the software company behind blogging platforms TypePad, Movable Type, and Vox, has launched a new Facebook application called "Blog It." Facebook members who install the application can post to multiple blogging services at one time, update their Facebook status in sync with micro-blogging services like Twitter, and have updates from the app appear in their Facebook Mini-Feeds.

This feature seems like it would be very useful, especially for facebook members who are active bloggers. Where I find many of the apps they offer on facebook annoying, this one could actually be very useful. Here is the site where I found out about this http://www.news.com/8301-13577_3-9919685-36.html, and here is the main page for Six Apart http://www.sixapart.com/. Check it out, it also shows the format it will feature on the first link.

Semester long project....

2008-04-18T21:18:00.002-04:00

Some of you know may know this, but most of you don't. Earlier in the semester I went to Austin, Texas for a job interview. It wasn't a typical type of job interview. It was one of me competing in a videogame competition to attempt to get chosen for the second season of the first ever world wide videogame league. The league is called the Championship Gaming Series, and there are 18 teams that compete worldwide in four different games. I was chosen to the San Francisco OPTX franchise to compete in a racing game. I will be moving to Los Angeles right after I graduate to prepare for the season. It'll be televised live on DirecTV on channel 101. I get a yearly salary for 6-8 weeks of work plus the opportunity of splitting $500,000 with my team if my team wins the final. One of the requirements in my contract is to post at least 1 blog each week about anything. I've done about 7-8 so far about random stuff (mostly gaming related). I'm also planning on doing some marketing related work to promote the team while I'm down there. The team website is www.sfoptx.com and you can see my mug on there and everything else there is to know.

2008-04-18T17:12:00.002-04:00

I found a link related to blogging. I thought the most interesting part of it was where it discussed how to deal with negative feedback. This is the link if you would like to check it out.

Jim Falvey

Dianna's Blog

2008-04-18T14:16:00.005-04:00

Hello Everyone,

Since I love photography and lots of colors, I decided to do a blog on both. I have this new digital camera I just purchased last month and it has some really cool features/effects which enables me to choose an accent color on the pictures I choose to take.

Basically, I will be posting up random pictures with an accent color and describe the meaning of the photo and color. I hope you find it interesting.

Come by.... & have a nice weekend!

Jawbone Eliminates Noise

2008-04-17T23:13:00.003-04:00

Jawbone launched a viral marketing campaign not too long ago to advertise its bluetooth headset. The commercials are very funny. If you get a chance, search for "Jawbone" on YouTube. This is our own commercial for the product.

By: Jonathan Kaufman, Jasmine Konkin, & Nuaym Lindsay

New Posts In Why We Migrate To The U.S.

2008-04-17T18:54:00.001-04:00

Hi everyone,

I was just writing this post so that I could get you guys to check out my latest posts in my Blogg "Why We Migrate To The U.S. One of the post has to do with Peter Griffin from Family Guy, finding out that he is an illegal immigrant. Please check it out and let me know how you guys feel about it by providing me with your comments.

http://whywemigratetotheus.blogspot.com/

Semester Project

2008-04-17T15:36:00.002-04:00

Hey all! for my project i'm helping in the development of a facebook page for a college comedy tour that i have been working on for the last several weeks. The Website being promoted, RooftopComedy.com, allready has a strong internet presence on MySpace and is growing quickly on Facebook. The Facebook Site will have pictures and videos, as well as information concerning any upcoing events, promotions and much more! I am hoping that as the competition progresses the Facebook Fan page will increase the number of hits to the actual Rooftop Comedy website.

I encourage all of you to check out RooftopComedy.com, There are 5 minute clips from students from around the country who competed in the competition. There are also videoscomedians perfoming in clubs around the world, There is something for everyone on this site! Also, if you so please, the Facebook page link is below, check it out!
http://www.facebook.com/pages/Rooftop-Comedy/12085376046?ref=mf

-Amanda

My Blog!

2008-04-17T14:59:00.003-04:00

Hello everyone! For my semester project I wanted to create a site having to do with sports, particularly all New England professional sports. As I eventually want to become a Sports Marketer, I thought this would be the perfect way to get my feet wet and help build my sports knowledge!
The site will feature stories primarily on the New England Patriots, the Boston Red Sox, as well as the Boston Celtics. I hope New England fans can find this site interesting as well as informative and useful, one single site to score all our New England sport needs!

Check it Out:
http://newenglandsportsmania.blogspot.com/

Mentos Viral Marketing Video Ari, Waseem and Diane

2008-04-17T13:31:00.000-04:00

SezWho expands its blogging platform

2008-04-17T13:30:00.002-04:00

SezWho enables content ratings, universal contributor profiles, and reputation-weighted content discovery to be added to blogs, forums, message boards, user reviews, or any other place where readers and contributors interact. SezWho works with most social media platforms and it does not replace the site.s comment system or host any site content. Today they announced the availability of version 2.0 of the SezWho platform. The new release offers wider reach, allowing users to rate posts as well as comments, and expands its blogging platform support to Google's Blogger.com (beta), Drupal, and WordPress 2.5. In addition to blogs, SezWho users can now engage in social interactions within SezWho-enabled open source phpBB communities, including bulletin boards and forums. This article talks about the sites they now http://www.marketwire.com/mw/release.do?id=845204 service.

Readers can discover relevant and credible content, contributors gain a web-wide recognition for their efforts, and site owners can drive traffic while engaging their community.

http://www.sezwho.com/ was launched in October 2007 and is currently tracking millions of conversations across thousands of sites.

TommyTV

2008-04-17T12:31:00.001-04:00

Although this is slightly off the topic of social media, it still is somewhat interesting. Tommy Hilfiger is launching an online music channel featuring jamming sessions taking place within Europe. Hilfiger had brought headline names such as Wycelf Jean and Kelley Rowland to the sessions. The website, tommyty.com, works in conjunction with YouTube and Jooce.com. Unsigned acts are chose by Hilfiger and Jean in hopes of winning a recording contract and to showcase their music in a jamming session with a world renowned music artist. TommyTv also allows music lovers to register to view exclusive backstage footage and create own personal playlists.

The innovative idea stems from Hilfiger’s lifelong passion with music. He states the reason he became a fashion designer in the first place was because he was never able to find the rock-style clothing of his idols.

Generation Gaps for Social Media

2008-04-17T11:16:00.002-04:00

I found this Blog post interesting because it is common knowledge that Internet technology is something that is better understood by younger generations. What the blog goes into discuss is the firther implications of this in the workplace. It talks about how about 78% of adults do not have an online profile. These are often the people who are in control of the budget or what each employee is allowed to do, meaning that they have little to no idea about what would be the most effective social media marketing tools. The blog makes me wonder what individual companies are doing to keep this from becoming a problem.

Here is the link to the Blog:
http://www.metrica.net/MeasurementMatters/post/2008/04/Generation-Gaps-for-Social-Media-Strategy-Success.aspx

YEAH!! STICKBALL!!!

2008-04-17T10:23:00.003-04:00

Do you own a fantasy baseball team? Come discuss it on Fantasy Stickball.

This is a blog all about fantasy baseball, including news, comments, stories, or anything else pertinent. Fantasy baseball is very very addictive. Share your addiction with others who feel the same way.

http://fantasystickball.blogspot.com/

My Blog

2008-04-16T21:13:00.002-04:00

Hey everyone,
I decided to do my semester long project I decided to create a blog that features links I recommend as well as my favorite quotes, athletes and musicians. I want too invite people to share their input on whether or not they feel my insight is well thought out and valid. I also want to get people to share their ideas on their favorites and possibly spark very interesting debates as to the greatest musicians, athletes, television shows, movies, etc. actually are. Check it out and feel free to post your feelings and thoughts:

Here is the link to my blog

http://pictures-quotes-and-musical-notes.blogspot.com/

Will be adding more shortly.

Viral Marketing Video

2008-04-16T16:53:00.001-04:00

Hey Everyone, Here is our Viral Marketing Video about LifeStraw. Enjoy!

Laura G.
Tara
Malorie

Hello Everyone,

2008-04-16T00:16:00.002-04:00

I decided to do my semester long project on sport figures. I always wanted to get to know the person behind the athlete. I always wanted to know who are the most hated men in pro sports? From Barry Bonds to Terrell Owens, meet the most backstabbing athletes you most love to hate. Some of these sports figures were found from menstyles.com. Check it out and feel free to add posts of athletes you think should be added to this list.

A good post would be A-Rod. I hate that guy

Enjoy

http://hatedsportsathletes.blogspot.com/

Best of rhode island

2008-04-15T23:49:00.002-04:00

Hey everyone!

For my semester project, I decided to create a blog that discussed things to do in Rhode Island. I started the blog because I was sick and tired of hearing out of staters complaining that Rhode Island is boring and there is nothing to do in this state. From night-life activities, to great restaurants, to amazing sites to see, this blog will include the best of the best of this wicked awesome state. Check it out and let me know if you guys have any recommendations. Heres the link:
http://uritanya.blogspot.com/

Visit and enjoy!

Promoting your Media

2008-04-15T23:38:00.004-04:00

Want to increase comments and readership on your blog? Want more people to see your video or pictures?

Tag your posts! Use the Technorati tages to increase your audience. Also if you want to keep track of who, how many and from where are swinging by your blog sign up for SiteMeter and keep track of your visits.

Viral Marketing Video

2008-04-15T19:20:00.002-04:00

Hey everyone, here's our video for the project. We decided to attempt to attract new fans to support the US Mens Soccer team for the long road to the world cup. Oh and some random person already commented on it.

By:
David Chan
Ben Frechette
Kevin Uribe

MySpace launches in Korea

2008-04-15T19:16:00.002-04:00

I found an interesting article that talks about MySpace launching its social networking website to Korea. For those who don't know, Korea is the highest concentrated country for social networking in the world. The biggest and main social networking website there is called Cyworld. It will be interesting to see how MySpace does against Cyworld and it should be monitored very closely.

Here's the link - MySpace expands to Korea, with India on the way soon

My blog for Semester Long Project

2008-04-15T18:04:00.005-04:00

What's up class!

For my semester project, I decided to create a blog that discussed what is going on today in sports. In this blog I will post different stories that happened throughout the week in sports. Some stories will relate to what happens on the playing field while some stories will relate to what happens off the field. Check it out and comment some of the stories you find interesting.

Link to my blog:
http://whathappenedtodayinsports.blogspot.com/

I hope you enjoy!

My Blog (Catch up with The Hills)

2008-04-15T13:11:00.003-04:00

Hey everyone!!!

Just wanted to let you all know that I have created my blog so everyone who is interested should go on and check it out. Its about the hit reality show called, The Hills. Some of you may have heard of it but basically on my blog I just do a recap of what happened during each weekly episode. So I mean if you're a fan and you missed an episode or you just want to remember what happened the week before so you can remember what happened then my blog is the place to go. Its also there to dish about all your favorite characters and I know for a face there are plenty of you out there who can't stand Spencer, so write about it.

Just incase the link above doesn't work my blog can be found at:

Catchupwiththehills.blogspot.com

Saving Energy

2008-04-15T11:24:00.001-04:00

Hey Guys,

Here is our viral marketing video.

Sara Homsi
Jenny Guerrero
Nikki St Jean

UPS Whiteboard Parody

2008-04-15T11:22:00.005-04:00

This is our Viral Marketing Webvideo created by Tanya Gesmondi, Tony Matta, Lauren Serra, Tommy Franco, and James Gregory. We created a parody of the UPS Whiteboard Commercials. It is called UPS College Drinking.

Viral Marketing

2008-04-14T21:58:00.002-04:00

This is the Viral Marketing Project for Kristyn-Anne Barbieri, Kate Serafini & Eric Postemsky. We did our video on Body Image, and how it has changed over the years.

Ongoing project

2008-04-14T19:10:00.002-04:00

Hey Guys,

For the ongoing project i created a blog called "Latest & Greatest." The idea of this blog is to post about the latest movies, TV shows, fashion, electronics, etc. I am hoping to create a blog where students our age post and comment about the latest and greatest things out there that interest us. However, it is also for people who like to keep up with the "Latest & Greatest." You can post about the latest movies you've watched, new apparel you purchased, and pretty much anything that has to do with the "Latest & Greatest." Good and bad experiences welcomed!!

Here is the URL
http://jennyg-latestgreatest.blogspot.com/

Project

2008-04-14T17:09:00.002-04:00

Hey guys!

For my semester long project, I created a blog about hilarious news stories and bloopers! I find this type of humor to be extremely funny because I always thought the news was a place for extreme seriousness- however, even the most serious people make huge bloopers- which is hilarious! Please feel free to post about some of your favorite silly news stories! I hope you enjoy some of my favorites!

www.ridiculousnews.blogspot.com

Kate

Muslim Networking

2008-04-13T21:42:00.003-04:00

I don't know if anyone has seen or heard of this, but apparently there is a Muslim equivilant for Facebook, Youtube and Myspace. It is called www.Muxlim.com. I checked it out, its got a pretty good page layout and I think this is a very good networking site to connect Muslims. Here is the site I found out about it, http://www.pr-inside.com/muslim-social-media-website-is-one-r532006.htm. It was launched in 2006 by two Scandinavian-based entrepreneurs, with the objective of creating the most popular Muslim social media website in the world. Muxlim.com attracted more than a million users from 190 countries across the globe.

Metropolitan's Costume Institute adds Blog Exhibit

2008-04-13T18:44:00.005-04:00

While performing research for my fashion class I came across this and found it really interesting. The Metropolitan Museum of Art's Costume Institute in NYC has added a new component to it's usual display of garments and accessories. It is a blog called "blog.mode:addressing fashion" (mode meaning fashion in french)anyone visiting the exhibit can contribute to the blog via computer terminals placed through out the galleries. The curators of the exhibit love to see the comments and check the postings several times a week, they have seen contributors as young as 7yrs old to street level judgement to those with experience in the fashion industry. I think that it is a great way to add an interactive element to the normal museum exhibit. The article also talks about this season's "in" fashion blogs. You can check out the full article here.

Social Media Project

2008-04-13T12:57:00.002-04:00

For my Semester-Long Project I am doing a "video diary" for my guinea pig, Jules. I made her a channel on YouTube and will post a few videos of her. There are two up so far, but check back, there will be more!

MY BLOG!

2008-04-13T12:08:00.002-04:00

Don't you love when drunk people do ridiculous/hilarious things?

I know I do, so thats why I decided to make it the topic for my blog. I will be updating frequently with new stories about the funny things I see people do when I go out. I think it should make for a pretty hilarious blog. The URL my blog (called "Oh, What a Weekend") is as follows:

http://ohwhataweekenduri.blogspot.com/

Check it out now to read my friends post about my friends' Spring Break trip, I promise you will enjoy. Thanks guys! :)

Pet Peeve Blog

2008-04-12T17:17:00.003-04:00

Hi Everyone,

For my social media individual project, I decided to create a blog about "pet peeves". I figured this would be something different and interesting for the class to share their pet peeves, since we all have them and they are different for each one of us.

Check out the site: http://petpeevesuri.blogspot.com/ and share your pet peeves!

High School Students suspended over MySpace?

2008-04-12T14:56:00.002-04:00

I found this video on YouTube: http://www.youtube.com/watch?v=ciO31d6cZIo

This video talks about High School students being suspended because of a fight between girls at school. However, the issue with this fight is that the girls posted threats to beat the other girl up on MySpace and school officals ended up catching wind of this. This brings about an issue of law on the internet.....any thoughts?

"Pembroke Academy will hold students accountable for any actions over the internet with the potential to affect adversely the safety and order of our school."

Be Green

2008-04-12T14:49:00.002-04:00

This website: http://www.begreennow.com/ has been created to make our society more aware of the issues of global warming and how we are heaily contributing to global warming through our every day actions. This site has a place to find out more info, donate, communicate and interact with community members about how you are making a difference and to get others to contribute to efforts to reduce global warming. The purpose of this website is to obviously create more awareness about global warming, but to also motivate people to contribute in making a difference in contributing a clean and healthy enviornment for the future.

Social Media Project

2008-04-11T12:59:00.004-04:00

I wanted to let the class know that I have already started my Blog for our Social Media Project. Please Check it out!

Thank you all!

2008-04-09T22:40:00.002-04:00

I found an article discussing how Will.i.am (of the Black Eyed Peas) is partnering with Tiny Pictures, the software and web development company behind a system called Radar. Radar involves the sharing of pictures and video taken from mobile phones. Once the media is uploaded in Radar, it can be shared through other outlets like Facebook and Myspace.

The company doesn't offer anything different than the other "moblog" service providers, but they are hoping to use Will.i.am's celebrity status to become a "hip, happening place for pop and underground culture."

The article states, " Grabbing the most explosive viral video producer on the market at the moment is quite a coup for Tiny Pictures, and will certainly raise the profile for the community."

Do you guys think it is a good idea for social media sites to get celebrity endorsements?

Facebook Launches Chat Service

2008-04-09T13:40:00.004-04:00

Today was the official launch of Facebook's ability to chat. Chatting is nothing new to the Internet but Facebook has created a chat option which is found at the bottom of profile pages. "A chat bar at the foot of the browser allows members to have a private conversation with one another, rather than rely on email messages or wall posts." It allows facebook users to chat with anyone of their friends who are signed in to Facebook.

This is something that doesn't surprise me because I thought it would only be a matter of time before you could Facebook chat with people. Facebook wanted to create a way for people to connect instantly and communicate most efficiently. I think it's a great idea however I have not been able to see it in use yet. Facebook users need to learn about the new feature as there is only a handful of people who have it available.

Here's a link to check it out
http://www.webware.com/8301-1_109-9912780-2.html

Here's a link to the Facebook application Chat if you are interested
http://www.facebook.com/apps/application.php?id=20654584664&ref=s

Gypsii

2008-04-09T13:03:00.003-04:00

I was in class this morning and our professor introduced us to an interesting social networking tool called GyPsii. I don't know if any of you have heard of it but I think it is pretty interesting. It has been on the market since the Fall of 2007 but has the media buzzing in recent news.

GyPsii is an application used by consumers for mobile, web and Internet connected devices. This social networking tool allows users to share their real life experiences in the virtual world with the app's search & location based components as well as web applications through their mobile device. This application is really unique because it once again, takes mobile networking to a more sophisticated and convenient level. Users have the ability to share, view and upload pictures, video, text and points of interest (using the app's tracking system).

In recent news, GyPsii decided to launch a platform to be used with the Apple iPhone, which has been producing positive feedback to both companies involved. This article comments on the overall decision that was made to create the platform and also describes what the application offers.

What does everyone think about the GyPsii application itself? Do you think that it was a good idea to work with the iPhone? Do you think that there is any room for improvements on this application?

New digital world to better market NHL

2008-04-09T12:37:00.000-04:00

I found this article linking social media to the National Hockey League. It focuses on trying to sell hockey to Americans, a particularly difficult task. Completely revamping NHL.com, John Collins and his marketing team have created a new "Playoff Channel" offering hockey fans free access to a variety of hockey videos. There will be a total of 7 channels designated to these hockey fans, including one where users can look up every goal and every save in every game. Realizing that much of their target audience is in the form of web-savvy young people, NHL.com has come to the conclusion that traditional media can no longer be depended upon to create buzz over the NHL. With their channels, the NHL are looking to specifically target the deep pockets of already existing fans, instead of creating new ones and hopefully the World Wide Web will be the way to do this!

Social Site’s New Friends Are Athletes

2008-04-08T16:28:00.002-04:00

I found this article on the New York Times Website. It talks about a new social network for atheletes that will be launced mid April. It targets a vast audiences including atheletes, parents and coaches. Athletes will be able to set up a profile including a picture and will be able to communicate with friends and team members. They will also be able to post videos of games. Parents will be able to access practice schedules and coordinate carpool arrangements and learn which equipment to buy. Coaches will be able to communicate with their players and parents and learn about strategy and other skills. Steve Hansen, the chief executive of WePlay states, “Youth sports is held together by e-mails, phone calls and clip boards. We want to change that.”

I think this type of social network is a great idea. It allows easier methods of communication among team members and parents. It sounds like it will be convenient allowing everyone to access the information.

Starbucks Needs to Bring the Old Back

2008-04-07T09:37:00.003-04:00

Going along with what we have discussed in class about Starbucks, this article in Time Magazine also shines the spot light on the every so popular coffee shop. The article harps on the mounting complaints from customers, employees and even President Schultz himself. In recent interviews with the billionaire, he believes “the company has strayed too far from its roots.”

On Valentine’s Day, 2007, Schultz wrote to the company's top executives "We have had to make a series of decisions that, in retrospect, have led to the watering down of the Starbucks experience and what some might call the commoditization of our brand. We are doing everything we can to differentiate Starbucks from everyone else that is attempting to be in the coffee business."

Moving forward, Starbucks will once again grind beans in its stores for drip coffee and will give free drip refills, offer latte upgrades and provide two hours of Wi-Fi to anyone with a registered Starbucks stored-value card. Also, there are plans to roll out as new sleek, low-rise espresso machines that will stand out more.

When I first read this article in Time, I had already read Professor Boveda’s blog. I found it interesting that such a popular, well established company would “try to do everything to differentiate Starbucks.” This may sound good at first, but at what point do you begin to do harm to your company by straying too far? I believe this is a perfect example of a risky idea gone badly. Also, after our discussion in class about Starbucks' color choices, would a upgrade in color selection be the key to a new, innovative and fresh look or would it prove to be another flop? Any ideas....?

Social Marketing: Connect, Listen and Influence

2008-04-06T22:44:00.002-04:00

I had this article for a while. The article is from crm news. The article states that social media marketing and web 2.0 are having a huge impact on consumer purchase and behaviors. The article goes into detail on how companies should you social media marketing for a benefit.

http://www.crmbuyer.com/story/60066.html

Social Media Marketing Used at SeaWorld

2008-04-06T17:57:00.003-04:00

SeaWorld in San Antonio has recently launched social media marketing in the form of YouTube videos, Flickr and a blogg. The blogg which is shown below is to help generate a buzz about the new rollercoaster at the park which is called Journey to Atlantis. The youtube videos are of the actual roller coaster ride so people can experience them before hand and see what it's like. Flickr is pictures of the ride as well.

This is a great way to generate information and a buzz about the new ride coming out in May. It will allow people to see first hand through a video what the ride will be like. The blogg will allow patrons and SeaWorld representatives to see what is the feeling about the ride before it's release. It may provide new ideas or changes that can be altered before the opening of the ride.

I feel that it is a great way for SeaWorld to promote and it is extremely cost efficient as well. I would assume that many other theme parks would follow suit and use this technique to help generate a buzz about new attractions.

Social networking hits the bar scene big screen

2008-04-06T17:09:00.002-04:00

The article, Social networking hits the bar scene big screen, that I found last week is about a new way to add social networking into everyday life. It explains how bars are beginning to introduce a system that allows people to virtually talk to someone who is sitting on the other side of the bar. People at the bar can virtually talk to anyone at the bar, as long as the person incharge of the system approves what is being posted.

"The social networking part is this. You can actually put content up on the screen found in any bar today in order to make contact with the the guy or gal who is sitting next to you or who you may have noticed two bar stools away."

I found this extremely interesting because it seems as though social networking is everywhere. Face to face conversations are becoming fewer and the development of online socializing is taking over. It makes me wonder how the upcoming generations of people will socialize in 10 or 15 years.

More on Viral Marketing

2008-04-03T10:33:00.002-04:00

Continuing today's topic of Viral Marketing, here is a video from YouTube on doing viral marketing.

Rudy Gay uses YouTube for Slam Dunk Contest

2008-04-02T23:08:00.004-04:00

I had meant to post this a while back when the actual slam dunk contest was on, but I had actually forgotten to post it. This article was taken from ESPN.com discussing how Rudy Gay wanted ideas for the dunk contest and for people to post videos on certain dunks that he would reenact during the NBA Slam Dunk Contest.

Rudy Gay has turned to the Internet for extra inspiration for this year's slam dunk contest at NBA All-Star Weekend in New Orleans. The Memphis Grizzlies swingman has posted his request on the video sharing site You Tube, asking dunkers around the world to submit their best throw-down. Gay plans to emulate the best of those dunks at the contest.

Gay had two requests of his You Tube audience: Don't do anything unsafe, and no props.
"They have to perform dunks I can do," Gay said Tuesday on ESPN First Take. As for the submissions he's seen so far? "They jump very high ... they get up, it's crazy," Gay said.

Toronto Raptors power forward Chris Bosh has already used YouTube in connection with All-Star Weekend -- and it's one of the reasons he'll be joining Gay in New Orleans. Bosh posted a clip of himself as a Texas car salesman in a bid to get All-Star votes, and though he didn't overtake Kevin Garnett in the voting, he was added to the Eastern Conference team as a reserve.

At first, I liked the idea because he invovles his fans to give him support and come up with ideas for the contest. After watching ESPN over the next following days he got negative feedback from the sport analysts which then influenced my own views. He was seen as not being creative in his own sense and just relying on what other people can do which necessarily doesn;t make him stand out since non-NBA players can also do the same dunk. I believe he had a good idea, but needed to add his own creativity to the dunks since he is a professional athlete.

Check out the video and get an idea of what I was trying to convey. Enjoy!!

Check out his formal request on YouTube
http://www.youtube.com/watch?v=N3FbX-17iOY

Obamas' Web Marketing Triumph

2008-04-02T22:31:00.003-04:00

Part of the reason that Barack Obama appears to be outmaneuvering Hillary Clinton in the Democratic presidential primary is because of his campaign’s mastery of the Internet. Obama appears to be using media more effectively in the Democratic primary. He is a digital candidate while she is the analog candidate. They both use traditional media. But Obama’s website is astonishing. It is frequently updated and sort of draws you into his movement. Towards the end of the website it shows the other types of social media that Obama is using. Some medias are Facebook, Myspace, Youtube, Flickr, LinkedIn, Digg, and many others. The webpage allows you to make donations to his campaign. In 24 hours the campaign matched Clinton’s donation of $5 to her campaign when people donated $8 million to Obama. They figure out from blogs or via crowdsourcing, what works and begin using it. They point and highlight anything that is created by others.

I found it very interesting that this article points out the language used by both Clinton and Obama. Obama uses the language of “We and You,” and Clinton uses “I and Me.” Obama’s stuff is about “Yes, you can.”

Like Devin Leonard, the author of the article, “I am terribly impressed at the quality of his mind”

Domino's Launches UGC Recycling Push

2008-04-01T21:39:00.006-04:00

Domino's launches UGC recycling push by Hayley Pinkerfield located on Pg. 10 of Rvolution, published on March 14, 2008.

Domino's Pizza has embraced user-generated content with an environmentally friendly recycling campaign, encouraging users to post videos on MySpace.

Entitled 'Think Outside the Box', the initiative by BLM Quantum encourages Domino's customers to dream up an innovative way to use or recycle their empty pizza boxes, then make a film about it and post it for others to rate.

Pizza lovers are asked to upload their films to MySpace TV where they will receive a code, which must then be posted on the Domino's blog. The two films that users rate as funniest and most creative will earn a 24-inch iMac or ten tickets to the Comedy Store.

A selection of launch films show people using their pizza boxes to make all manner of wacky and practical everyday items, from spectacles and coffee mugs, to Frisbees, handbags and even hard currency.

The campaign is supported by advertising on MySpace and Sky.com, mobile targeting to the Blyk network and offline promotional support on boxes.
Copyright 2008 Haymarket Publishing Services Ltd.
All Rights Reserved

The following is a video of what a kid did with his Domino's Pizza Box as a way to recycle:

I actually think this is a good idea, and it gets people involve in a way that is fun to recycle. With this said, I wonder what ideas the class might come up with, as a way to recycle and join the competition Domino's has. Let me read your thoughts and comment on what you think about this article, and if any good ideas are available please provide them as well.

Judge Says Use of MySpace May Violate a Court Order

2008-04-01T20:57:00.002-04:00

"Judge Says Use of MySpace May Violate a Court Order" by Alan Feuer, was an article that I came across and found interesting. The article was publish in the New York Times on February 15, 2008 in Section B; Column 0; Metropolitan Desk; Pg. 2 or URL http://www.nytimes.com

In one of the first rulings of its kind, a Staten Island judge has said that a teenage girl could be charged with violating a restraining order by using MySpace.com to reach out to people she was told not to contact.

The girl, Melisa Fernino, 16, of West Brighton, Staten Island, was charged with three counts of criminal contempt in September after she was accused of sending a MySpace ''friend request'' to Sandra Delgrosso and her two daughters on Aug. 23. The order was put in place after Ms. Fernino made several violent threats against Ms. Delgrosso, who had dated her father, and against her two daughters, said a Staten Island official who insisted on anonymity because the case originated in Family Court, where proceedings are private.

Judge Matthew A. Sciarrino Jr. of Staten Island Criminal Court turned down Ms. Fernino's request to dismiss the contempt charges, ruling that MySpace was a form of contact just like speaking in person or by telephone and that the order of restraint had barred any sort of contact with the Delgrossos. The judge's decision was reported on Thursday in The Staten Island Advance.

''The defendant should not be exculpated because she, instead of contacting her victims directly, used MySpace,'' Judge Sciarrino wrote.

According to the Staten Island district attorney's office and other prosecutors who specialize in cyber crimes, it was one of the first cases in which a judge in the United States had ruled that a restraining order had been violated by contact made through MySpace.

Joseph DeMarco, an adjunct professor at Columbia Law School and the former chief of the computer crimes unit at the United States attorney's office in Manhattan, said that as technology advances, judges will have to determine whether various forms of online contact violate restraining orders.

Ms. Fernino faces up to a year in prison if convicted on the contempt charges.

With this done and said class, be careful on who you threat in any social network since the law is starting to crack down on cyber crimes.

Have any of you guys come across any threats or have threaten others on any social network? If so please share your story by commenting on this blog.

By: Ari

“Amazon Giver'' and ''Amazon Grapevine''

2008-04-01T17:52:00.002-04:00

I came across this article from March 2008, about new applications developed by Amazon.com. These new applications are called “Amazon Giver” and “Amazon Grapevine.” Basically, they are tools for making purchases for your friends on Facebook and sharing them. By creating a wish list, your friends can view the particular things you want, and since all your information is already stored while registering, all they do is make the purchase and it’ll be shipped to you, making it easier for your friends to gift you! The Grapevine application allows you to keep your friends up-to-date with you, from updates to your wish list, to the feedback on items, to suggesting them. Through this service with Amazon, millions of users have a larger selection to choose from, pretty much anything from the site. Information on both applications are only viewable by choosing to opt in, meaning privacy could be controlled.

I think this is a good application for those who does not know what to give their friends for their birthday or other special occasions. Lets hope the list do not include all expensive things. Otherwise, you would be back at square one- still do not know what to get your friend.

2008-04-01T10:44:00.004-04:00

So I found an article on cnet.com news website ( http://www.news.com/2100-1024_3-6204003.html) from August of last year and it talks about how Youtube has started to show ten second advertisement clips at the start of videos. This links shows a good example of what the article discusses http://www.youtube.com/watch?v=xzmjlH5cbyI. I don't go on youtube too much but I did notice this a few time when I was on it, I found it kind of annoying and didn't feel that it was necessary for them to do this. The great thing about Youtube is that it kind of gets away from that pop up ad campaign feel but i feel like this brings it back just in video format and just like pop ups its pretty annoying.

Social Media in Teaching

2008-03-31T23:16:00.001-04:00

Tanya, Steve and Thomas Podcast

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McCain's Facebook Wall

2008-03-30T23:12:00.003-04:00

Just out of curiosity I wanted to see some of the comments on John McCain's Facebook wall, and I was a little suprised to see the mass of inappropriate comments there. (I don't know if all of this would be considered class appropriate, but we're all in college and most of us are on facebook, so i don't think it will be a big deal)

Below is a recap of some of the dialog's that took place on McCain's wall....does the class think that this will help or hurt his campaign? Is facebook a place for working professionals and members of congress to be advertising and holding profiles? Thoughts....

Patrick Crogan (Preston High School) wroteat 10:21pm
Bobby move out of your mom's basement and get a job... your entire out look on life will change.

Jesse Brunson (Vinal School) wroteat 10:20pm
I've lived my whole life with racist family members but I've managed to be fairly unbiased, I'd say that dealing with family every single day is a lot more influential that a weekly sermoncan you say that you are completely tolerant of other races derek?and this is the US, we try to keep church and state separate, just because his pastor is a political advisor doesnt mean he brings his racist views into playand besides he's referred to as a ADVISOR, he doesnt solely control barack's actions and opinionsand you have to admit, that quote's fairly accurate, look at haliburton in general and tell me there's no greed of the white man

Chris Mondloch (Chantilly High) wroteat 10:20pm
hey bobby, youre good at talkin shit over the internet

Patrick Crogan (Preston High School) wroteat 10:20pm
Yeah you're mom has a nice mouth too. I'm tired of you and your factless rants. Also your mom and your sister are both voting for McCain last I heard. (THIS IS THE ONLY WAY TO DEAL WITH YOU YOU GOT NOTHING)

Patrick Crogan (Preston High School) wrote at 10:15pm
Bobby, he can't life his arms above his head.... CAUSE HE WAS TORTURED... ya know what... you're right its all an act... hes just kept his arms down there for 20 some years so he can get elected president.

Andrew Bronson (Richmond, VA) wrote at 10:15pm
your no making since i have opinions its called i dont like racism dumbass its called i belive in john mccain and everything i have said is an opinion wtf

Jesse Brunson (Vinal School) wrote at 10:15pm
wow patrick crogan, are you jealous that you're not getting any ron paul lovin?i bet that sweet combover gets all the ladies though

Derek Jordan Foley (Worthington Kilbourne High School) wrote at 10:14pm
yet obama went to a church for 20 years with a racist pastorits not like that speech was a one time thingi wouldnt go to a church that had a kkk member for a pastorbesides, obama calls his pastor a "trusted political advisor"page 256 of obama's 1st book, "the white man's greed puts the world in need"obama is a racist

Patrick Crogan (Preston High School) wrote at 10:13pm
Bobby are you taking it in ass from Ron Paul??? Ya know whos blinded by ignorance??? The guy that tries to prove everything with his bullshit youtube videos... OMG!!! you can search on youtube!! Do you believe everything you hear?

Jesse Brunson (Vinal School) wrote at 10:12pm
well andrew, maybe if you did go to church you might realize that you dont need to take everything said there as it's saidthis is america and you have the right to come up with your own opinion

Chris Mondloch (Chantilly High) wrote at 10:12pm
hahaha good point andrew

Andrew Bronson (Richmond, VA) wrote at 10:10pm
and when i do for christmas we dont talk like the white malcolm x's about black people

Social Media Sites Join Together

2008-03-30T20:45:00.003-04:00

http://www.rushprnews.com/press/archives/1231698

I was scanning the web and stumbled upon this article about how Yahoo!, MySpace, and Google recently announced that they have agreed to form a non-profit OpenSocial Foundation which will be a community-governed specification for building social applications across the web. This is going to have the potential to connect more than 500 million people worldwide. I thought this was pretty interesting for a social media class. They are going to make making a website much easier and much easier to use and too find. Here is the website there main website www.opensocial.org.

Maverick's Allow Blogger's

2008-03-28T17:39:00.005-04:00

http://www.dallasnews.com/sharedcontent/dws/spt/stories/032808dnspomavsblog.3623e01.html
While I was watching PTI today I saw this article above about the NBA's Dallas Mavericks and bloggers. Mark Cuban opens his team's locker room to all credential bloggers regardless of affiliation. All the bloggers are pre-approved but it is open to anyone. Cuban had last week kicked a blogger out of the locker room because there was not enough room for media. The NBA ordered him to allow them back in and Cuban offered the invite to any blogger. It's a creative idea that was argued on PTI, stating that blogging is changing the way the media communicates.
Many "Media Bloggers" are upset that at the way the NBA and Cuban are going to have such loose restrictions. They also agreed that the fans will benefit most out of all this by gaining another access to these players.

The Unofficial Facebook Blog

2008-03-28T13:20:00.002-04:00

AllFacebook.com is a blog about facebook that was started by a guy name Nick O’Neill from Washington, D.C. and an American Alum of '05. The blog covers all issues pertaining to Facebook including new applications, general news, and plans about the future of Facebook. They also offer consulting and development services to help organizations to understand the advantages and disadvantages of participating in the social media environment. They will help you design and develop products and services to help your company. Also, if you are in need of a custom facebook application you can email them and they will create it for you. This blog covers all new news and changes to facebook and new posts are added quite frequently.

Never Forget!

2008-03-28T12:25:00.001-04:00

While this really has nothing to do with social media, it was too cool to pass up (much like what I'm showing you guys on Tuesday).

Never again forget anything!

YouTube Tells Contributors Who's Watching

2008-03-27T14:37:00.002-04:00

I was watching MSNBC earlier and came upon this story. Today Google Inc. released a tool called “YouTube Insight” on YouTube.com. It is simply an analytical tool that any registered users have access to that shows aggregated data about the video the users have posted. Before, the only information users have of their videos been the number of viewers and the comments left by viewers. This new tool gives additional insight by providing information that is critical to marketers. It shows how often a video is viewed in different regions or countries, if it’s a hit amongst its category, and tracking the popularity of its peak.

For example, if a video is popular in a foreign country, a new version should be released in the language of that country. Or perhaps a film company upon releasing a trailer, may target specific regions due to the lack of awareness of the film and if the popularity of a video peaks on the 4th day of the release, then users know when to release new materials to maintain an audience. Also, other crucial data such as how much percentage of the video has been viewed can be provided to advertisers for a charge.

All in all, I think this is a step in the right direction for YouTube, and it potentially could be a favorable factor for marketers if it continues to evolve. I definitely think this tool will help Google Inc. generate some money off its $1.76 billion purchase of YouTube in 2006.

What do you guys think about this new tool on YouTube?

McCain Blogettes

2008-03-27T13:03:00.003-04:00

With all the talk about Clinton and Obama, I found this an interesting social media piece tied to McCain. Thoughts?

Semester Projects

2008-03-26T15:12:00.002-04:00

For my individual 'on-going' project I was interested in creating a blog dedicated to daily life in a graduatig senior's life. Living with 5 girls in a house in Eastward Look is nothing to turn your nose up about, as each one of our 5 crazy lives intertwines with one another to create a highly interesting blog, yet to be named. With an overwhelming number of college seniors across the country graudting this May, I feel this blogs popularity can grow to overwhelming numbers. Daily life and small tips about graduation/job search/friends will keep people interested in this blog. Another interest of mine is pictures, so I was thinking if the blog idea fell through, I am going to create either a Flicker page (or something like it) to display my pictures, basically a glimpse into mine (and my friends) lives.

As for the final project of the semester I was looking to create something for MLB. I find my daily life focused on sports, constantly checking online, reading the Sports page in the daily news, and watching for nightly updates on Sportscenter. As the sports world never really needs a push to get people to watch, there is a question on what I can exactly do to help strengthen the MLB. I propose a site having to do with the upcoming baseball season, now that football and basketball are coming and have come to the ends of their season, and baseball fans have been tested in the past year with the constant threat/presence of steroids in baseball stories. The MLB needs to look for a way to be sure they have not lost fans over this offseason, and for this I propose a blog-like site where MLB fans across the country can write in and post their best pictures/stories of recent visits to ballparks across the country. Sparking interest in various ballparks/teams will hopefully help in getting people to either attend a local game or maybe even venture across the country to visit new parks. I feel that the MLB has a lot of opportnities in growth as baseball is slowly declining as America's Favorite Pastime. Data that has previously been collected can be compared to the data after the site is created. This site will allow individuals the freedom to write about any interesting or eventful things having to do with baseball.

The Anywhere Consumer

2008-03-25T16:38:00.004-04:00

In preparation for Sy's gues lecture on Mobile commerce please watch this video.

Facebook Gets Personal With Ad Targeting Plan

2008-03-25T16:27:00.002-04:00

SUMMARY
I found this article in the Wall Street Journal Web Site. It was writtien by VAUHINI VARA on August 23, 2007. It talks about Facebook's new advertising system that will allow advertisers to better target consumers based on the information that we provide in our profiles.

Currently, advertisments on facebook appear in the left hand side of the page positioned in a border format. We use facebook as a "Scrapebook" tool of our personal lives by posting pictures, friends, and groups up there. Right now, advertisers are limited to the information that they can see about us. They can see our age, location, and, gender.

The new system that Facebook is working on will change the advertising scheme in facebook. Ads will begin to appear in the news feeds and on pages that feature services provided by other companies. Advertisers will be provided with more information then just age, location, and gender. They will be able to better target us by being able to view things such as activities and music selections.

Facebook feels the need to get away from display ads because users are hardly noticing them. They are wrapped up in reading their friend's profiles and dont pay much attention to them. Facebook still plans to protect privacy rights among users by allowing them to keep certain things completely private.

MY OPINION
I dont think that this is so bad. As long as we arent bombarded with advetisements like spam mail, I think that this could work well. I believe that if advertisers have the ability to target us better, then maybe we will only get ads that we are interested in. I also think that we are the ones who are voluntarily providing our information. If we are bothered by the advertising and targeting with our information, then maybe we should reconsider what we publish to the public. What do you guys think?

My Starbucks Idea: Getting Web 2.0 right

2008-03-24T12:14:00.004-04:00

First of all, Web 2.0? If you are calling your efforts Web 2.0 you are already starting behind and with the wrong foot. We are currently verging on Web 4.0.

Starbuck's has decided to join the social network bandwagon by creating My Starbucks Idea, a site that in its infancy week is already receiving some harsh criticism. Even Starbuck's customer blog, Starbucks Gossip is giving it a thumbs down and criticizing its treatment of customers ideas.

I think requiring people to register in order to provide an idea and vote for one is a really bad idea; though it's not necessary not for viewing suggested ideas and number of votes. Centering your social media marketing efforts on "a digital suggestion box" is too one-dimensional, made worse by the fact that you actually have someone entering previous customer suggestions.

Social media marketing is about conversation and creating community; it is designed to create and increase customer loyalty and devotion, and of course brand equity. This Starbucks effort misses the point entirely and as the news say, it is stale from the start.

For Thursday's class, come prepared to discuss Starbucks as a case analysis and discuss new ideas (no pun intended) that they could incorporate into their effort to really make a splash.

Online Business - Si Quieres Flores

2008-03-14T20:35:00.000-04:00

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Social Media and Sport Hill Marketing

2008-03-14T12:51:00.001-04:00

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Ari, Dianna & Waseem's Podcast Project

2008-03-14T00:50:00.001-04:00

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We interviewed Carol from URI's mail room. Enjoy!

Make Money Off Facebook

2008-03-13T16:56:00.007-04:00

This article was in USA Today about a new app on facebook attempting again to make money off the site. It's called MarketLodge and it is paying facebook users who help merchants sell to friends. The idea is that people are more likely to buy something that is recommended to them by someone they know and trust. This relates a lot to social media marketing and what we talk about all the time in class. People trust what they read in blogs a lot more than what marketers say to them because it is real, personal opinions, and word of mouth, not just a company trying to sell you something or rip you off.
MarketLodge is giving facebook users a 10% commission in all sales made through their recommendations. So far social networks, like facebook, have had trouble making big profits off advertising. It will be interesting to see how users respond to this new app seeing that so many were angered by the "beacon" app earlier in the year that tracked and posted user purchases and activity outside of facebook. Although, this one does sound interesting and users can choose to participate in using this app or not. Those who decide to use Market Lodge can create their own stores by selecting from more than 1,200 products that will be sold from about 50 different merchants. Once their personal store is set up, users can invite others in their network to check out the stuff they are recommending. Users can make purchases from their own stores and still receive the 10% sales commission. We'll see soon how users respond. MarketLodge was launched on facebook last week.

Tanya, Steven and Thomas' Podcast

2008-03-13T14:53:00.001-04:00

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Malorie, Vannesa and Laura G.

2008-03-13T14:49:00.001-04:00

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Lauren, Tony and Sasha's Podcast

2008-03-12T18:45:00.000-04:00

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Politics & Second Life

2008-03-12T17:01:00.002-04:00

Feeling Creative?

2008-03-11T23:33:00.004-04:00

Dream of being in advertising? Think you got the creative mind to hatch the next big idea?

Well Goodby and Silverstein is giving you an opportunity to create your own radio ad - for a real product and with a real creative brief.

And get this, you could even win an award for your ad.

So, feeling creative? Let me know if any of you would like to participate (individual or as a group). We could reach an agreement of doing this in lieu of something else.